To best understand where we're headed, we need to take a look at where we've come from. Big Box Retailers dominated consumer's wallets, capitalizing on economies of scale, utilizing cheap labor in China, and knocking smaller shops and artists out of the way. It seemed like there was nothing that would hinder the growth of mass produced, ever cheaper products for us to buy, buy, buy! When ebay started to get a spot in the lime light, consumers turned their interests into not just buying but also selling, the Big Box Retailers saw a small threat on the horizon, and economists wondered if auction pricing would take over the world. Amazon was a much bigger threat to the Big Box Retailers, first single-handedly killing my beloved Borders, and quickly expanding beyond books - Circuit City, anyone?
Between ebay and Amazon, it seemed that we could buy EVEN MORE! But there was another trend sneaking into the interwebs, and that was a growing crafters and artistic community. Enter etsy, the ebay of craft supplies and finished crafts and art. Social media grew up in this environment, and along came Pinterest, a beautiful blend of social media and the modern Good Housekeeping. With seemingly endless recipes, design hacks, crafty ideas and clever tricks, Pinterest went beyond the pin-board functionality and created a culture of aspirations in the kitchen and in the home. YouTube also plays its part here, with lots of tutorial videos about how to make or fix anything.
Fast-forward to today. Etsy and Amazon are still a great places to buy niche art and products, but there are even more ways to do it yourself. From Spoonflower, which prints custom fabric and wallpaper, to fiverr where you can pay someone to do something creative for cheap, and from 3D printing to maker spaces with laser cutters and decal tools, the home decorating space is ripe with opportunities to create whatever you could imagine. No longer do we need to stick with common themes: if you like a specific scene in a movie, a song, a game, or a book, you could build a whole room theme out of that. You will be able to do this, not necessarily by buying more finished goods, but by creating custom products. Craft stores have been around since before the likes of social media and etsy, but they unlike the Big Box stores, craft stores will become more relevant as YouTubers and Pinterest pinners promote more crafts and hacks that can be done with the same old craft supplies. Craft supplies are also evolving, though, too, making more accessible kits for amateurs, so you don't have to be an incredibly crafty person to create amazing things.
This will be the topic of my upcoming book! I will be focusing on creating a themed-room of Disney inspiration, and will discuss some principles to execute these amazing themes, even if you don't consider yourself terribly crafty or artistic. My main principle is to go for big, bold elements, and I will talk more about what that means within different themes and different rooms and functions.
Update! The book is here! Check it out on Amazon Kindle!
Design Hacks for Disney Themed Rooms